Customer issue
The customer consulted our team because he was puzzled by the state of his website. He had installed an SEO plugin and had written texts for each of his products, with the aim of explaining his site's activity to Google. However, despite these efforts, he wasn't getting any traffic from Google. In other words, his site wasn't getting any visits, wasn't being recognized or ranked by Google. The customer couldn't understand why, after having invested a considerable amount of money in the design of his site, he wasn't getting any visible results.
Work carried out by ActivDev
Following the customer's request, a full SEO technical audit was carried out on the site, covering both on-page and off-page SEO. During the investigation, it was found that no keywords were ransacked. An exhaustive list of clusters and keywords was drawn up, identifying those for which the client needed to ransom to appear on Google pages. Following this, the texts were rewritten to improve comprehension and SEO optimization. A content strategy was put in place to boost visibility on Google. Today, the site's three most important pages appear on the first page of Google. The customer continues to follow this content strategy, enabling an increasing number of pages to rank on the first pages of Google.
Results
Search engine visibility, Google first page, traffic x 5